Concept Cafe Manners: How to Enjoy Japan’s Themed Cafes in a Fun and Polite Way

1. Respect the Theme & Vibe

Every concept cafe has a carefully crafted atmosphere. While not all cafes involve acting or scripted interaction, many follow a theme you’re encouraged to immerse yourself in.

• Embrace the setting—whether it's retro, sci-fi, magical, or elegant.

• Avoid making fun of the theme or breaking the mood with sarcastic comments.

• Follow cues from staff and other guests: if it’s a quiet, mysterious cafe, keep your tone soft and calm.

Example: In a butler cafe, you may be called “Madam” or “Sir.” You don’t have to perform, but going along with the vibe adds to the charm.

2. No Physical Contact

Even in the most friendly and engaging cafes, personal boundaries must be respected:

• No touching the staff

• No handshakes or hugs

• No physical attempts to get someone’s attention

This rule is taken very seriously across all types of concept cafes.

3. Ask Before Taking Photos

Photography rules differ depending on the venue:

• OK: Your food, drink, decor (if permitted)

• Not OK: Staff members or other guests (unless clearly allowed)

Some cafes offer official photo opportunities, such as paid Polaroids with staff—this is the best way to get a keepsake.

4. Don’t Ask Personal Questions

The staff are there as hosts and entertainers, not private individuals:

• Don’t ask for real names

• Don’t request their social media

• Don’t pry into their personal lives

Keep the interaction respectful and focused on the themed experience.

5. Be Discreet With Your Phone

• Don’t take calls at your table

• Step outside or into a designated area if you need to talk

6. Mind Your Voice

Concept cafes are usually intimate and quiet. To avoid disturbing others:

• Keep your volume low

• Don’t shout across tables

• Don’t interrupt performances or staff mid-conversation

7. Stay Seated Unless Instructed

You’re generally expected to stay in your seat unless staff invite you to participate in an activity.

• Don’t wander or approach staff uninvited

• Never enter staff-only or off-limits areas

8. Don’t Break the Illusion

The experience is meant to feel immersive. Don’t challenge the theme or try to force staff to “drop character,” even if it's loosely defined.

9. Be Kind, Polite, and Thankful

Staff in concept cafes go above and beyond to create a fun, welcoming experience. Show your appreciation:

• Say “thank you”

• Follow instructions without arguing

• Avoid rushing or pressuring staff for attention

Final Tip: Every Cafe Has Unique Rules

Each cafe has its own system—some are energetic, some are calm, and others may have interactive games or live shows. You’ll usually be given an explanation at the start of your visit. Listen carefully, follow the vibe, and most of all—enjoy!